Job Description

Appointment Setter (Lead Generation, Meeting Booking & CRM) – Remote | U.S. Hours

Position Type: Full-Time, Remote Working Hours: U.S. Business Hours — aligned with prospect time zones

About the Role

At Pavago, one of our clients is hiring an Appointment Setter to connect with prospects, qualify interest, and consistently book qualified meetings for the sales team.

This is a high-activity, execution-focused sales support role. Your primary responsibility is simple: turn leads and outreach conversations into scheduled sales meetings.

You'll work across phone, email, CRM, and scheduling platforms, maintain consistent follow-up, and ensure prospects receive a professional experience from first contact through their booked meeting.

If you're confident communicating with prospects, comfortable with outbound activity, and highly organized with follow-ups and scheduling, this role is a strong fit.

Lead Engagement & Outreach

Engage prospects through:

• Outbound calls
• Email
• LinkedIn and direct messaging
• Lead lists
• Inbound inquiries

You'll:

• Start professional conversations with prospects
• Confirm interest in the company's services
• Ask basic qualification questions
• Identify prospect needs and potential fit
• Follow up consistently with unresponsive or interested leads
• Move qualified prospects toward a scheduled conversation

Appointment Setting & Meeting Booking

Book qualified meetings between prospects and sales representatives using:

• Calendly
• Chili Piper
• HubSpot Meetings
• Google Calendar
• Microsoft Outlook

Manage:

• Multiple calendars
• Prospect time zones
• Meeting confirmations
• Reminders
• Rescheduling
• Cancellations

Your goal is not simply to book meetings — it's to help ensure qualified prospects actually show up.

Lead Qualification

Conduct initial qualification based on factors such as:

• Prospect needs
• Role and decision-making authority
• Business fit
• Budget alignment
• Timing and interest

Provide the sales team with clear context before every scheduled meeting.

CRM Management & Follow-Up

Maintain accurate prospect records in platforms such as:

• Salesforce
• HubSpot
• Zoho CRM

Log:

• Calls
• Emails
• Conversation notes
• Follow-up dates
• Appointment status
• Qualification information
• Meeting outcomes

Keep CRM records clean, current, and actionable.

Sales Team Collaboration

Work closely with:

• SDRs
• BDRs
• Account Executives
• Sales leadership

Provide detailed handoffs so sales reps understand:

• Who the prospect is
• Why they're interested
• What they need
• Relevant qualification information
• Previous conversations and objections

Share recurring prospect feedback to help improve outreach and messaging.

Performance Tracking & Optimization

Track performance across:

• Calls made
• Emails sent
• Conversations generated
• Appointments booked
• Qualification rates
• Meeting show rates
• Follow-up completion

Identify issues such as low response or show rates and help improve outreach and scheduling processes.

What Makes You a Strong Fit

You:

• Are confident speaking with prospects on the phone
• Communicate clearly through email and messaging
• Are comfortable with high-volume outreach
• Follow up consistently without needing reminders
• Handle rejection professionally
• Stay organized across multiple prospects and calendars
• Pay close attention to scheduling details and time zones
• Understand that activity matters, but qualified meetings are the real outcome

Required Experience & Skills

• 1–2+ years of experience in:
• Appointment setting
• Inside sales
• Sales support
• Lead generation
• Customer-facing roles
• Strong written and verbal English communication
• Comfortable conducting outbound calls
• Experience with CRM platforms such as:
• Salesforce
• HubSpot
• Zoho CRM
• Experience with scheduling tools such as:
• Calendly
• Chili Piper
• Strong calendar and time-zone management skills
• Highly organized and detail-oriented
• Comfortable working remotely during U.S. business hours
• Persistent and professional approach to follow-up

Nice to Have

• Experience supporting SDR or BDR teams
• Familiarity with:
• Outreach.io
• Salesloft
• Apollo
• LinkedIn Sales Navigator
• Experience in:
• SaaS
• B2B services
• Marketing
• Professional services
• Familiarity with qualification frameworks such as:
• BANT
• SPIN
• Challenger

What a Typical Day Looks Like

You might:

• Review the CRM and prioritize leads requiring follow-up
• Conduct outbound calls
• Send personalized emails and messages
• Respond to interested prospects
• Qualify leads through short conversations
• Book meetings with sales representatives
• Send confirmations and reminders
• Reschedule appointments when necessary
• Update CRM records and prospect notes
• Track appointment and show-rate performance
• Coordinate with sales reps on upcoming meetings

In short: You ensure the sales team consistently has qualified prospects on their calendars.

Key Metrics for Success

• Appointments booked per week/month
• Qualified meeting rate
• Meeting show rate — target 70–80%+
• Daily and weekly outreach activity
• Lead-to-appointment conversion rate
• Follow-up completion rate
• CRM accuracy and completeness
• Quality of sales handoffs
• Minimal scheduling errors

Why This Role Stands Out

• Direct impact on sales pipeline and revenue
• Clear and measurable performance expectations
• Hands-on exposure to modern sales tools and CRMs
• Structured sales workflows
• Opportunity to strengthen prospecting and qualification skills
• Fully remote environment
• Clear career progression into

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